| 10 Tips for Better Seller Representation |
Get to Know the Property
It is crucial to take notes while you inspect the property that you will represent.
Make sure the sellers understand what will convey with the property under the sales
contract. Clarify items that they do not wish to convey. Ask about porch swings,
fountains, play structures, mirrors, speakers, pot racks, etc. Understand the property
lines, and find out about adjoining properties. Check the ownership of nearby land
that the sellers believe is a greenbelt. A thorough inspection and understanding of
the property is fundamental to good representation.
Prepare Complete Disclosures
In most cases the sellers are required to fill out a disclosure form, answering
questions and disclosing facts about the property. After the sellers have completed
the form, take the time to review it and ask questions. The sellers may not have
understood a question, or were reluctant to say something negative, or may have
forgotten an item that needs work. For example, a seller forgot that, years ago, he
had replaced some damaged wood floor with plywood under an area rug. Ask the seller to
think carefully about repair items that will not be easily noticed.
Sometimes the sellers have copies of inspection reports or previous sellers'
disclosures. These documents are a part of their knowledge of the property, and should
be a part of their disclosure. If the property has been rented, the seller may have a
log of repairs that have been done.
Disclose Significant Repairs
Sometimes sellers ask if previous repairs need to be disclosed. Of course, it is not
necessary to write down every repair that was done during the sellers' ownership.
However, it is prudent to disclose repairs related to water, fire, structural
integrity, or termites. In addition to these types of repairs, all major construction
should be noted. By disclosing these items, the sellers give the buyers an opportunity
to investigate them further during the inspection period if they wish.
Put the Sellers' Interests Ahead of Your Own
The disclosure process may require that we make recommendations that sellers do not
want to hear. For example, the sellers mentioned that a beautiful tree is diseased,
and will die in a few years. Our obligation, as their agent, is to recommend the
safest position for the sellers, and that position is to disclose the defect. Ask the
sellers to think about what they would want to know if they were the buyer.
Thorough and complete disclosures are a risk reduction measure for sellers. If the
sellers knowingly concealed a defect, or appeared to have concealed a defect, they
might be vulnerable to a serious claim by the buyer after the closing. If you think
that the sellers might have a duty to disclose something to a buyer, advocate for
disclosure. This is a part of your obligation to represent the best interests of the
seller, both for the short term and long term.
Recommend Inspections
Inspections are a protection measure for both the seller and buyer. Although
inspections are normally obtained and paid for by the buyer, the inspection protects
the seller as well as the buyer. The inspection will reveal items that the seller was
not aware of, or did not think to disclose. (Yes, water runs into the garage, but we
never considered it a problem.)
Sellers should consider getting a pre-marketing inspection. This will help them to get
prepared for marketing, avoid surprises later, and build buyer confidence in the
property.
Avoid Acting as an Inspector
During visits to the house, avoid attempting to assess problems for the seller. (Those
cracks are not from settling. Or, all homes in this area have some slope in the
floors.) All questions of this nature should be referred to an inspector, engineer, or
construction specialist. You are not the interpreter of maladies. Home inspection is
a difficult job to do perfectly, even for trained professionals.
Include Service Contracts
I often recommend that the seller and buyer have a service contract included in the
contract. These policies provide a one year repair service for the buyer. They can
often reduce the potential that a future repair issue will cause them frustration and
anger toward the seller.
Do Not Allow Misinformation to Stand
Be alert to potential problems that could result from a misunderstanding of disclosure
requirements or of the property itself. For example, the sellers may mention something
that they do not consider to be a problem, and have no intention of disclosing. (We
fixed all the sheetrock cracks. Or, it flooded once a long time ago.) If you let this
pass, your silence may be taken as approval of the non-disclosure. In the event of a
problem later, they might feel that you advised them not to disclose the item. A
common response by sellers to a lawsuit by the buyers is: My agent told me not to
disclose this.
Similarly, speak up if you feel that the buyer is making an erroneous assumption about
your client's property. (We love the greenbelt behind the house.) The best
representation for seller is proactive.
Open Communication
An open line of communication during transactions is a good defense against
misunderstandings. No matter who complains, a quick response is more likely to resolve
the problem before it escalates. People need to feel that their concerns are being
heard. Many problems can be avoided and anger kept to a minimum by simply being in
communication. Emotion often drives the escalation of a problem.
The communication and file storage power of email is a great tool to help you fulfill
your duties to your clients. It is a good idea to save the complete file of messages
relating to a transaction. If a decision has been made verbally, it is easy to send a
quick note by email to place it into the email file.
When new information about the property is delivered to the buyer, an email follow up
will document the file. While it is important to provide accurate information, it is
also important to document.
Set Standards
Set your own standards, and do not allow other people to run your business. This
includes clients, other agents, lenders or any other party. Walk away from deals,
rather than get entangled in unethical or imprudent activity. Not all clients are a
good fit for your business. Select good clients; walk away from bad ones.
Good business practices include a proactive attitude toward property disclosure, and a
system of communication and documentation. They will help you to fulfill your
obligation to put the best interests of your seller clients first, as well as to treat
other parties fairly and honestly.
About the author:
Roselind Hejl is a Realtor with Coldwell Banker United in Austin, Texas. Her website -
Austin Texas Real Estate - offers homes for sale, market trends, buyer and seller guides.
Let Roselind help you make your move to Austin, Texas.
Austin Real Estate Guide
contact name: Roselind Hejl
contact email: roselind@weloveaustin.com
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